Hi, I’m Liv.

A Creative Director and storyteller with 13+ years’ experience. From Nike to the Mayor of London, I’ve built creative culture that’s brave, collaborative and insight-driven, making sure our ideas actually connect.

I’m currently Head of Creative and Content at Tails.com, where I lead the creative vision, have built a high-performing team, and delivered a full brand overhaul for one of Europe’s fastest-growing DTC brands.

My own path to Creative was pretty different. I started out as an account manager and was told I’d never be able to make the move. Since then, I’ve led global campaigns, helped start-ups find their voice, and built joyful, effective work across every channel- from TV to TikTok, CRM to packaging.

When I’m not working on other people’s brands, I’m running my own- Liv & Luc, a wedding stationery venture that lets me indulge my love of type and paper.

Fancy a chat? Get in touch